Use this Five-Step Process to Conduct Super Seminars Corcoran CA

Seminars are excellent ways to diversify your existing business. You can incorporate products and services to market through seminars. You don’t actually make a sales pitch, of course, as that would cheapen a seminar presentation. But you could offer products and services that have a natural appeal or fit with the seminar audience.

BCG Concepts, Inc.
(213) 232-4702
460 S. Spring St.#1005
Los Angeles, CA
Services
Acoustical Design, Audio / Video, Central Vac, Designing for Individuals with Special Needs, Environmental Controls, Furnishings, Home Automation / Systems Integration / Home Networking, Home Theater, Lighting Control, Multi-Room Audio, Multi-Room Video, Satellite, Security / Access Control / Surveillance / Gate Access, Telephone Systems, Wire and Cable / Power Management, Home Networking, iPhone / iPad integration
Brands
Crestron, Pioneer, Panasonic, Middle Atlantic, TrippLite, Niles, Leviton, Speco, Samsung, Kaleidescape, KEF, Sunfire, JVC, DirecTV, Auton, Digital Projection, JBL Synthesis, Acoustic Innovations, Martin Logan, B&K, Velodyne
Certifications
One or more employees at this company have achieved CEDIA Professional Certification status:- Bryan Gorog, CEDIA Certified Professional EST II

Carmel Audio Video
(831) 624-4800
26366 Carmel Rancho LaneSte. D
Carmel, CA
Services
Audio / Video, Environmental Controls, Home Theater, Lighting Control, Telephone Systems
Brands
Sony, Lutron Lighting & Shades, Niles, NuVision, Panasonic, Denon, Pioneer, Yamaha, Sonance, Sound Advance, Sunfire, Velodyne, Artison, Middle Atlantic, Parasound, iPort, Escient, Panamax, AMX, Crestron, Universal Remote Control, Audyssey.
Certifications
One or more employees at this company have achieved CEDIA Professional Certification status:- David Hollaway, CEDIA Certified Professional EST II

Pavletich Electric & Communications, Inc.
(661) 589-9473
6308 Seven Seas Ave.
Bakersfield, CA
Services
Audio / Video, Home Theater, Lighting Control, Security / Access Control / Surveillance / Gate Access, Telephone Systems
Brands
Harmon Kardon JBL Audioplex Leviton
Certifications
One or more employees at this company have achieved CEDIA Professional Certification status:- Dean Manning, CEDIA Certified Professional Installer I- Ron Messick, CEDIA Certified Professional EST II

Cinemaffect
(877) 426-9511
51 North Willard Ave.
San Jose, CA
Services
Acoustical Design, Audio / Video, Designing for Individuals with Special Needs, Furnishings, Home Automation / Systems Integration / Home Networking, Home Theater, Lighting Control, Motorized Window Treatments / Home Theater Curtains, Multi-Room Audio, Multi-Room Video, Security / Access Control / Surveillance / Gate Access, Telephone Systems, Energy Management / LEED, Home Health, Service Repair, Preventative Maintenance, iPhone / iPad integration
Brands
Cinemaffect offers a wide variety of top-performing products at competitive prices.
Certifications
One or more employees at this company have achieved CEDIA Professional Certification status:- John White, CEDIA Certified Professional Designer, CEDIA Certified Professional EST II

Western Audio-Video
(650) 747-9447
P. O. Box 484
La Honda, CA
Services
Audio / Video, Home Automation / Systems Integration / Home Networking, Home Theater, Multi-Room Audio, Telephone Systems
Brands
Channel Vision, Denon, Draper, Elan, Marantz,Monster, Niles, NHT,SharpVision, Sonance,Sound Advance,SpeakerCraft,StereoStone,Sunfire, Runco,
Certifications
One or more employees at this company have achieved CEDIA Professional Certification status:- Donald Hunchberger, CEDIA Certified Professional EST II- RICK JANSEN-OLLIGES, CEDIA Certified Professional EST III (Advanced EST), CEDIA Certified Professional EST II- Peter Panofsky, CEDIA Certified Professional EST II

Signals Audio Video, Inc.
(310) 645-9855
126 Penn St.
El Segundo, CA
Services
Audio / Video, Home Automation / Systems Integration / Home Networking, Home Theater, Satellite, Telephone Systems
Certifications
One or more employees at this company have achieved CEDIA Professional Certification status:- Tyler Blood, CEDIA Certified Professional EST II- Bobby Chavez, CEDIA Certified Professional EST II- Chris Harris, CEDIA Certified Professional EST II- Jesse Howe, CEDIA Certified Professional EST III (Advanced EST), CEDIA Certified Professional EST II- Travis Kuhl, CEDIA Certified Professional EST II- Armando Vasquez, CEDIA Certified Professional EST II

Lavish Theaters
(707) 433-9199
402 Moore Lane
Healdsburg, CA
Services
Audio / Video, Home Automation / Systems Integration / Home Networking, Home Theater, Multi-Room Controls, Telephone Systems
Brands
Home Logic, Denon, Sunfire, Tannoy, Elan, Canton, Universal Remote Control, Velodyne, NuVision, Da-Lite, Sanus Systems, Parasound, NEC, Straight WIre, Sim2, Panasonic Pro
Certifications
One or more employees at this company have achieved CEDIA Professional Certification status:- Ryan Lyeth, CEDIA Certified Professional EST II

Home Electronic Systems,Inc.
(310) 837-5437
3344 Caroline Avenue
Culver City, CA
Services
Audio / Video, Home Automation / Systems Integration / Home Networking, Home Theater, Security / Access Control / Surveillance / Gate Access, Telephone Systems
Brands
Samsung,Pioneer,Panasonic,Sony,JVCPro,Harman/Kardon,Marantz,Denon,Velodyne,Infinity,MordauntShort,DefinitiveTech,Niles,Triad,Sonance,Jamo,RTI,Panasonic Telephone, Avaya, , Xantech, Pro Connect,Panamax,APC, FUrman,Linksys,Netgear.
Certifications
One or more employees at this company have achieved CEDIA Professional Certification status:- Richard Adams, CEDIA Certified Professional Designer

Rich Green, Ink
(650) 617-9676
410 Sherman Avenue
Palo Alto, CA
Services
Audio / Video, Home Automation / Systems Integration / Home Networking, Home Theater, Lighting Control, Telephone Systems
Brands
Anthony Gallo Acoustics, AMX, Apple, Artison, Audioaccess, AudioControl, Bryston, Control4, Faroudja, Fujitsu, Furman, Integra, Lutron, Meridian, Panasonic, ReQuest, Revel, Sharp, Sonos, Stewart Filmscreen, Triad, Universal Remote, Xantech
Certifications
One or more employees at this company have achieved CEDIA Professional Certification status:- Dan Corr, CEDIA Certified Professional EST II- Rich Green, CEDIA Professional Subject Matter Expert, CEDIA Certified Instructor, CEDIA Certified Professional Designer, CEDIA Certified Professional Home Theater Designer, CEDIA Certified Professional EST II

High Definition Designs
(707) 542-8450
PO Box 6166
Santa Rosa, CA
Services
Audio / Video, Home Theater, Multi-Room Audio, Multi-Room Video, Telephone Systems
Brands
Gallo, Artison, Canton, Celestion, Energy, Jamo, KEF, MBQuart, NHT, Niles, Pinnacle, Polk, Rockustics, Sonance, Technomad, Velodyne, Adcom, Delphi, Denon, JVC, Nuvo, Panasonic, Pioneer, Yamaha, Xantech, Chief, Fujitsu, Optoma, Samsung Vutec
Certifications
One or more employees at this company have achieved CEDIA Professional Certification status:- Eliseo Pabon, CEDIA Certified Professional EST II

Use this Five-Step Process to Conduct Super Seminars

Provided By: 

Enhance Your Expert Identity By Teaching the Classes Everyone Wants to Take!
By Susan A. Friedmann, CSP

Seminars, workshops, boot camps, and other educational programming are very popular, with the public and with savvy entrepreneurs. We're in an age where information is the ultimate commodity: Our value is largely determined by how much we know and what we can do with that knowledge.

Anything a consumer can do to add to their knowledge base has real value and appeal. At the same time, an opportunity to showcase your specialized knowledge can enhance your Expert Identity and make your services more attractive to the buying public.

Seminars are excellent ways to diversify your existing business. You can incorporate products and services to market through seminars. You don’t actually make a sales pitch, of course, as that would cheapen a seminar presentation. But you could offer products and services that have a natural appeal or fit with the seminar audience.

In addition, conducting seminars adds to your “brand identity” and builds up that identify. Potential customers purchase for a wide variety of reasons, price being only a small factor. Brand identity and credibility are critical in a purchase decision, particularly when a special service is needed. That credibility is enhanced when you conduct and promote relevant seminars.

Here's a five-step process to develop seminars that will appeal to your target audience:

Step One: Define Your Target Audience
Nichepreneurs™ have a range of potential audiences for educational material. Classes could be directed toward colleagues and peers, with an eye toward enriching the industry as a whole and generating referral business. Or you may wish to focus on educating the general public, creating a more educated consumer, and enjoying higher sales.

Realize the two groups have different needs and require different information. You need a clear vision of who you're talking to before you worry about what you're talking about!

Step Two: Identify Critical Information
Now that you know who your target audience is, you want to determine what is important to them. What crucial areas are your customers the most eager to learn about? Bear in mind that there is always a hunger for basic, introductory information.

Never assume you know what is of interest to your clientele. Ask them — either anecdotally, during the course of business, or as part of an outreach campaign. The topics you might think they can't miss might leave them snoring, while something that you considered insignificant could have great appeal. Do your research!

Step Three: Select a Topic
Use the results of the research you conducted in step number two to select a topic. What are the most important points to cover? Create a presentation focusing on those points. Remember, you want to appeal to the wants and needs of your target audience.

Step Four: Select a Format
Consider the...

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